Lou Ann Sabatier loves publishing, as evidenced by her 35 year career in strategic planning, business development, market research, audience development, management, and finance. Lou is principal of Sabatier Consulting, where she has worked with over 100 media clients, giving them the tools they needed to increase profitability. Prior to founding the consulting firm, she worked as a literary agent, as managing director of an international economic magazine, as associate publisher of a national opinion magazine, and CEO of a media company. She speaks widely at conferences and workshops throughout the world. Lou is strategic communications director for the 21st Century Wilberforce Initiative, a Christian non-profit advocating for religious freedom. She also served as a trainer with MTI in India.